
Two weeks ago, I had the opportunity to attend the VT WONEN & DESIGN BEURS, a must-visit event for interior design enthusiasts in the Netherlands, located between Haarlem and Amsterdam. This annual gathering brings together brands in the dutch decorating branch, offering a view of the trends that last or will shape our interiors in the coming months.
Although this edition was smaller than previous ones I’ve attended, it was still a great source of inspiration. Among the many booths, it was undoubtedly the inspiration studios, created by the stylists from VT Wonen magazine, that captured my full attention. These carefully designed spaces represented different interpretations of current trends, each with its own unique character. In this article, I mostly invite you to dive into the world of these studios but also to discover some brands that particularly piqued my curiosity.
I will conclude at the bottom of the article with 10 nordic interior design trends for 2024/2025, which might make their way to France, if they haven’t already.
Les studios d’inspiration
The Inspiration Studios: From Pure Countryside to Raw Romanticism
Puur Landelijk (by interior stylist Marianne Luning) : A true haven of softness in a pure countryside (the title translated) style.
I loved the warm and comforting atmosphere created by the earthy tones and soft colors, along with the abundance of textures. This studio deeply resonated with me due to its elegant simplicity and natural friendliness.
What stood out to me:
- The long-shaped kitchen, where you can easily imagine sharing a meal with many.
- The coat hooks painted in the same color as the wall, perfect for hanging anything you like. A playful way to create an artistic wall that can be changed up easily and regularly.
- The fireplace mirror, which looks like a patchwork of small mirrors.
- The textile artworks on the walls. A guaranteed touch of softness!
- The impact of the oversized elements, like the amphora, the painting, the canopy in the bedroom, and some lamps.
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Mid Century Design (by interior stylist Kelly van Gendt) : A continuity to 60-ties and 70-ties furniture and objects, the modern design of the mid-20th century.
This trend remains as popular as ever, not only in the Netherlands. The shades of blue and green were beautifully highlighted, although the addition of ethnic objects personally convinced me a bit less. Nonetheless, there was a lovely balance between retro and contemporary, and I especially loved the wooden bookcase, which can also be used as a room divider!
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New Brutalisme (by interior stylist Marlies Does) : This studio took me a little time to get used to, but it certainly didn’t lack originality.
The two trends worth noting:
– The introduction of “mirrored” furniture (the side table and living room buffet, as well as the storage units in the bedroom/bathroom).
– The large tiled elements (the fireplace, dining bench, bed, and side table).
With these trends, the stylist created a bright and modern universe.
It’s a rather avant-garde style, playing with innovation and light. The stylist brought warmth through the use of colors and different textures. It was lovely to discover something quite new like this.
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Raw Romance (by interior stylist Liza Wassenaar) : This studio was a delightful revelation for me!
It skillfully embraced the terracotta color trend and all its variations, with great creativity in rounded shapes and forms. From the living room’s curved walls to the bathtub and kitchen island, everything exuded softness and harmony, with the round shape trend appearing everywhere.
I had a bit of a crush on this romantic yet raw atmosphere. However, I did have a slight reservation about the potentially fleeting nature of trendy colors.
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My favorite brands from the vtwonen & design fair.
Although the fair was smaller than during my previous visits, I nevertheless found four brands that caught my attention:
Lemonwise: I fell in love with this brand that creates one-of-a-kind homeware as they call them themselves on their Instagram. The brand upcycles old plates, for example, by engraving them with small texts. It’s both nostalgic and very original, a perfect blend of vintage and modernity.


HoudtVanJou ou HVJ: Which literally means Loves you in Dutch.
This brand offers metal objects—what the brand likes to call ‘home creators’—that are simple, aesthetic, and practical. It’s a real find for those who appreciate minimalist and functional decor.
My photos don’t capture the wide variety of objects and ideas from the brand (there were way too many people at the fair), but I found myself wanting many of their pieces to enhance my home in a subtle way.

Design Tracker : This company of Durable Dutch Design, creates beautiful lamps using PETpanel sheets made from recycled materials sourced from plastic bottles.
The sustainable concept, combined with colorful and original designs, makes it a truly inspiring brand. The material also has sound-absorbing properties, which is particularly interesting in workspaces.

Annelies Morris :I was touched by the poetry of her artworks, particularly her creations that incorporate sewing threads.
It’s a true invitation to contemplation. Her pieces seamlessly integrate into the trend of applying textures in interior decoration; we not only appreciate the aesthetics and poetry of these threads but also feel compelled to touch them.

Trends Summarized:
Here are some of the trends I observed and detected:
♥ 1. The use of a wide variety of textures and materials, both in furniture and decorative accessories.
♥ 2. Kitchen configurations are moving away from tradition. One can now imagine a curved kitchen or a long, linear kitchen.
♥ 3. In terms of colors, almost anything goes. Nature-inspired and earthy tones remain current, with the terracotta trend persisting, but bolder colors are equally in vogue.
♥ 4. The integration of oversized decorative elements continues (a trend that pairs well with clean interiors that induce well-being).
♥ 5. Decor and furniture from the 60s and 70s remain at the top of wish lists, enhanced by striking colors, although in darker shades.
♥ 6. A new trend is mirrored furniture and stainless steel. I noticed this trend only at this fair, but even Ikea has released a mirrored version of their classic Malm dresser.
♥ 7. Tiled furniture, once reserved for outdoor use, is now making its way indoors, offering an original, durable, and customizable alternative with various patterns. You can imagine simple side tables, as well as beds, benches, and, of course, tiled fireplaces that are really making a comeback.
♥ 8. The trend of rounded shapes continues. These forms represent a search for “softness of living,” contrasting with the often hard and strict lines of the world. They create a warm and reassuring space, fostering a sense of well-being.
♥ 9. Not entirely new, but a trend that can be interpreted in various ways is the use of partition elements in the ‘claustra’ style or at least semi-closed designs. Tile manufacturers, for example, are offering products to create similar effects.
♥ 10. Last but not least: Sustainable materials and upcycling existing objects continue to rise as sought-after options in interior decoration, both by clients and designers alike.
Despite a very rainy day and a fair that was smaller in size than in previous years, my visit still allowed me to leave with new ideas and inspirations for future interior design consulting projects.
Photos: vtwonen & Interior Crisp
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